{"id":10963,"date":"2021-03-08T03:45:18","date_gmt":"2021-03-08T03:45:18","guid":{"rendered":"https:\/\/integritystaffing.com\/how-to-improve-communication-in-the-changing-job-market\/"},"modified":"2024-06-28T14:22:07","modified_gmt":"2024-06-28T14:22:07","slug":"how-to-improve-communication-in-the-changing-job-market","status":"publish","type":"post","link":"https:\/\/integritystaffing.com\/blog\/how-to-improve-communication-in-the-changing-job-market\/","title":{"rendered":"How to Improve Communication in the Changing Job Market"},"content":{"rendered":"

The job market doesn\u2019t live on an island. It\u2019s influenced by the variables that sway other impressionable elements of our lives.<\/p>\n

The most direct comparison to the current changing job market is the 2008-09 economic downturn, a regression that left a lasting imprint on the employment landscape. The pandemic drove\u00a0the U.S. unemployment rate up to almost 15% just a month in<\/a>, but needs in specific industries helped cut that figure in half within six months.<\/p>\n

What does this all mean? Not every economic downturn affects employment in the same way, and how these changes get passed down to job candidates needs to reflect the times. When trying to figure out how to communicate with job candidates in our changing job market, keep these things top of mind:<\/p>\n

1. Don\u2019t make candidates find you.\u00a0<\/strong>The days of traditional job boards and \u201chelp wanted\u201d ads are done. To find the proper quality of candidates, companies need to know where to find them and tailor their messaging to that platform to develop an approach for how to communicate with job candidates.<\/p>\n

For example,\u00a0older people tend to populate Facebook<\/a>\u00a0more, while\u00a0younger ones tend to distrust the platform\u2019s content<\/a>. Factor those considerations into your outreach, using comments, reviews, and social posts to communicate with candidates about job opportunities.<\/p>\n

Your social presence should be an extension of your brand voice and relay all aspects of your corporate culture \u2014 including what jobs are available as well as an overview of the application process.<\/p>\n

2. Adapt to modern communication styles.\u00a0<\/strong>Phone calls, emails, texts, chats, DMs. These days, there\u2019s an infinite number of ways to communicate with job seekers. While someone\u2019s age may tell you that they prefer contact through a specific social platform, they could just as quickly tell you the opposite is the case. Find out how your candidates want to connect, using that information to streamline communications.<\/p>\n

This will help you develop a direct and rock-solid candidate communication approach that reaches candidates when, where, and how they want to be addressed.<\/p>\n

3. Humanize your approach.\u00a0<\/strong>Consider the importance that user experience plays in most aspects of life. We can personalize music playlists, social media feeds, and even what we watch on television. So why shouldn\u2019t we deliver personalized candidate experiences? This isn\u2019t one of those new recruitment strategies, but it\u2019s nonetheless effective.<\/p>\n

When it comes to how to communicate with job candidates, take any opportunity available to personalize the engagement. Integrate the information you\u2019ve collected with AI or SMS solutions to continue to connect with candidates on their preferred terms in the changing job market.<\/p>\n

The job market is a breathing and evolving entity that doesn\u2019t stay the same for too long. Staying agile with your pool of potential candidates will ensure you\u2019re reaching and engaging with qualified talent ready to come work with you.<\/p>\n","protected":false},"excerpt":{"rendered":"

The job market doesn\u2019t live on an island. It\u2019s influenced by the variables that sway other impressionable elements of our lives. The most direct comparison to the current changing job market is the 2008-09 economic downturn, a regression that left a lasting imprint on the employment landscape. The pandemic drove\u00a0the U.S. unemployment rate up to…<\/p>\n","protected":false},"author":5,"featured_media":10964,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[6,10,19],"tags":[66,54,89],"class_list":["post-10963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-integrity-insights","category-work-life","tag-candidate-experience","tag-communication","tag-employers"],"yoast_head":"\nHow to Improve Communication in the Changing Job Market<\/title>\n<meta name=\"description\" content=\"Discover how effective communication can help you navigate the changing job market. 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